Minor Hotels Enters Singapore With 200-Room Avani in 2027

Minor Hotels will enter Singapore for the first time with the Avani Singapore Hotel, a 200-room property scheduled to open in Tanjong Pagar in the second quarter of 2027. The debut also introduces the Avani brand (Minor's midscale-to-upscale lifestyle banner) to the Singapore market and extends the Bangkok-based group's footprint across South-east Asia.

The announcement matters to sellers of travel on two counts. First, it gives distributors a fresh Singapore product in a segment — contemporary upper-midscale — where new-build supply in the CBD remains limited. Second, it signals that Minor, which operates a portfolio spanning Anantara, Avani, NH Collection and Tivoli, intends to compete in one of Asia-Pacific's most contested corporate travel hubs rather than cede the ground to Marriott, Accor, IHG and homegrown players.

What will the property offer?

The hotel will rise 14 storeys at 24 Peck Seah Street as a new-build development. Accommodation will comprise 200 rooms and suites ranging from 19m² to 70m², a spread that positions the asset to serve both corporate transient demand and longer-stay, higher-rate guests seeking larger configurations.

Facility details released so far:

• An outdoor swimming pool and a terrace
• An AvaniFit gym equipped with Technogym exercise equipment
• A rooftop restaurant and bar serving food and cocktails with city skyline views, hosting DJ performances and events
• A lobby lounge serving drinks and light meals
• The Pantry, a grab-and-go outlet aimed at time-poor business travellers

The F&B configuration leans deliberately on revenue beyond the room: a rooftop venue with programming, a lounge and a grab-and-go point give the hotel three distinct spend occasions per guest day, a mix that supports rate independence from pure accommodation demand.

Where does it sit in the market?

The property will cater to both business and leisure travellers, with access to the Central Business District, Chinatown and the surrounding dining and entertainment belt. Transit connectivity is a selling point for corporate buyers: the hotel will sit less than 200m from Tanjong Pagar MRT Station and roughly 350m from Maxwell MRT Station, offering rail connections to Marina Bay and other parts of Singapore.

A pedestrian passage through the property will link Peck Seah Street and Tras Street, funneling foot traffic from nearby restaurants and bars directly past the hotel's ground-floor outlets — a modest but real distribution advantage for its F&B operations.

What comes next?

No operator details, ownership structure or flag arrangement beyond the Avani branding were disclosed in the announcement, leaving questions open on management model and target RevPAR positioning. For agents, wholesalers and corporate travel managers, the property becomes a 2027 line item in Singapore hotel programs; for Minor, the opening is a measured first step into a market where it has, until now, held no rooms to sell.